This branding project was focused on my personal brand, which I initiated on social media with the goal of not only developing products but also building a consumer base centered on aesthetics. The ethos of the brand is rooted in embracing errors within design and all creative aspects. Additionally, we have recently released a limited-edition tote as part of our product offerings, aligning with our brand's aesthetic and values while providing our audience with a tangible representation of our vision.
(click below for ERRROR instagram)